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Our Solution
We set about designing a poster only as this would be the item containing the most direct message and would best focus our attention on the most appropriate solution. From several ideas presented the jigsaw approach best suited the clients aim of fitting people back into society. The robotic figure also overcame issues of gender, race, faith etc.
The jigsaw piece became the logo for the project and we prepared the stationery incorporating the device. The logo was then applied to the merchandising items.
A leaflet followed with specially commissioned illustrations and the artwork for the poster and leaflet formed the basis of designs for pull up banners and a pop up display system.
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